sofboi

sofboi defined: a sensitive, comforting, joyful, authentic, and genuine individual. no insecurities, just humble, disarming confidence.

we at sofboi aim to dismantle traditional toxic masculinity by celebrating sofbois around the world with the best premium soft serve ice cream because what brings more joy and comfort than a rich, creamy, delicious sof-serve ice cream cone?

Ryan Tana was inspired from his 8 years spent in his motherland of Japan, home of the best soft serve ice cream he ever had. He wanted to a bring a piece of delicious Japan home to the U.S. but also wanted to make a social impact, targeting the societal pressure of traditional hard masculinity.

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